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salma akter
Jul 28, 2022
In Get Started with Your Forum
In today's mobile Internet era, which is only fast and unbreakable, Douban is definitely a "wonderful flower". It continues its slow-paced, artistic, and small and fresh temperament that it showed in the PC era . grow. But on the other hand, there are actually many literary and artistic apps on the market, and Douban is definitely on the top spot among these apps. Even the boss is so bumpy and confused on the road to commercialization, we can't help but ask: Why is it so difficult for literary and artistic youth to make money? In the eyes of the outside world, Douban, as a community website based on book, audio and video interest and social networking business email list and mainly in the UGC model, on the mobile side is "a good hand is smashed by itself", and it misses the air again and again. Attempts in the fields of video, audio, and knowledge payment are hardly successful. Founder A Bei, who once firmly believed that it was a wise move to make more than a dozen vertical subdivided apps, later changed his mind and admitted failure. In August 2014, Douban officially launched the "Douban app" dubbed "Douban" by netizens. It changed from fighting individually to fighting in a group, in an attempt to recover with this integrated flagship product. The decline of Douban in the era of mobile Internet. 1 . Product Framework (1) Product functional structure diagram Starting from product characteristics, as the most authoritative film and television and book rating website in China, the core functions of the Douban app are book audio and video, as well as basic functions such as interest communities and markets extended on the basis of book audio and video. Due to the complex content of the modules, I have divided the two modules of "Home" and "Group" into the "Interest Community" function, so that the functions will be clearer and clearer. In the function analysis section that follows, I will split the functions in more detail, and conduct a more specific analysis according to the priority of function importance.
Douban app, a "wonderful flower" slowly in the mobile era content media
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salma akter

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